HeritageOur winesThe teamTerroir
Heritage
Heritage
Heritage
Our wines
Our wines
Our wines
The team
The team
The team
Terroir
Terroir
Terroir
Authenticate your bottles Our vineyards
The movie: In Pichon Baron's eyes

Subscribe to the AXA Millésimes newsletter

Discover

A majestic

19th century castle

This uniquely charming and romantic château, with its two emblematic turrets, has stood proudly at the vineyard's heart.

A majestic

19th century castle


The Birth of the Estate

The estate was founded in the late 17th Century. This period was known as the Grand Siècle, or "great century", in reference to Louis XIV's 1661 accession to the French throne.

In 1689 Pierre Desmezures de Rauzan, an influential wine merchant and steward of the prestigious Latour and Margaux estates, bought plots of vines close to the Latour estate to create Enclos Rauzan.

These vines were part of his daughter Thérèse's dowry when she married Baron Jacques Pichon de Longueville in 1694, the year in which the Pichon Baron estate was founded. An illustrious estate, with an enduring reputation, was born. It remained in the same family for generations.



Building the Château


In 1850 the property was divided in two. Baron Raoul Pichon de Longueville's section became the Pichon Baron estate. The second section, belonging to his three sisters, became Pichon Comtesse.

Baron Raoul was proud of his prestigious property, and in 1851 he commissioned the imposing château inspired by Renaissance architecture that we know today. This uniquely charming and romantic château, with its two emblematic turrets, has stood proudly at the vineyard's heart ever since.

During the Universal Exhibition of 1855, the wine was classed as a Second Grand Cru Classé according to the ranking system requested by Emperor Napoleon III, who wished to showcase Bordeaux's great wines.
In 1933 the Pichon de Longueville family sold the property to the Bouteiller family, who managed Château Pichon Baron for over 50 years.


Modernising the Estate


In 1987 the estate was bought by AXA Millésimes, whose aim is to enable great wines from vineyards with a glorious past to achieve their full potential. An architectural competition was launched in collaboration with the Paris Pompidou Centre to provide the estate with new operational buildings. The comprehensive reconstruction of the fermenting room and cellar, and renovation of the château, began in 1988.

Since then, the 19th century château's image has been reflected in an ornamental pool stretching majestically before it. And since 2008, its silvery expanse conceals an underground cellar, reminiscent of Jules Verne's Nautilus, with views of both the water and the sky. The barrel cellar complements a production process in which excellence is paramount, in the finest tradition of great Pauillac wines.


Close